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	<title>Search Engine Marketing</title>
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		<title>Stop Wasting Time Tracking Your Rank</title>
		<link>http://searchenginemarketing.net/stop-wasting-time-tracking-your-rank</link>
		<comments>http://searchenginemarketing.net/stop-wasting-time-tracking-your-rank#comments</comments>
		<pubDate>Fri, 08 Oct 2010 14:05:54 +0000</pubDate>
		<dc:creator>toddfarmer</dc:creator>
				<category><![CDATA[Rank Tracking]]></category>

		<guid isPermaLink="false">http://searchenginemarketing.net/?p=37</guid>
		<description><![CDATA[Do you find yourself checking where your website ranks with google everyday? Stop beating yourself up over where you rank for the terms you want to rank for. Really. Stop. When you check google for your preferred keywords, and see where you rank &#8212; you may be getting fooled by the results you see. Why? [...]]]></description>
			<content:encoded><![CDATA[<p><a class="post_image_link" href="http://searchenginemarketing.net/stop-wasting-time-tracking-your-rank" title="Permanent link to Stop Wasting Time Tracking Your Rank"><img class="post_image aligncenter frame" src="http://searchenginemarketing.net/wp-content/uploads/2010/10/rank-tracking.png" width="300" height="300" alt="Post image for Stop Wasting Time Tracking Your Rank" /></a>
</p><p>Do you find yourself checking where your <a href="http://webrank.com">website ranks</a> with google everyday?</p>
<p>Stop beating yourself up over where you rank for the terms you want to rank for. </p>
<p>Really.  Stop.</p>
<p>When you check google for your preferred keywords, and see where you rank &#8212; you may be getting fooled by the results you see.</p>
<p>Why?</p>
<p>Because google is delivering search results that YOU want to see, based on what you&#8217;ve clicked on before.  So, you may see that you&#8217;re ranked well, but others won&#8217;t see the same results.</p>
<p>You need accurate results.  You need a tool to help t<a href="http://searchengineoptimizationsoftware.com/category/rank-tracking">rack where you rank</a>, and report to you what the REAL results are.</p>
<p>So, not only will you run into inaccurate results &#8212; you are spending time tracking where your website ranks on the search engines, instead of working on optimizing your site, building quality content, and ultimately building your business.</p>
<p>I suggest you t<a href="http://searchengineoptimizationsoftware.com/category/rank-tracking">ry Raven Tools to track where your website ranks</a>.</p>
<p>Not only do you get a report of the search terms you THINK you&#8217;re ranking for, Raven Tools also tells you what search terms you ARE ranking well for.</p>
<p>Further, it will help you track where your competitors rank, and so much more.</p>
<p>So, <a href="http://tryraventools.com">try Raven Tools for FREE, for 30 days</a>.</p>
<p>If you want other tools for tracking your website&#8217;s rankings, check out <a href="http://searchengineoptimizationsoftware.com/category/rank-tracking">Search Engine Optimization Software &#8212; rank tracking</a>.</p>
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		<title>Building Backlinks Makes Google Love You</title>
		<link>http://searchenginemarketing.net/building-backlinks-makes-google-love-you</link>
		<comments>http://searchenginemarketing.net/building-backlinks-makes-google-love-you#comments</comments>
		<pubDate>Fri, 08 Oct 2010 13:38:41 +0000</pubDate>
		<dc:creator>toddfarmer</dc:creator>
				<category><![CDATA[building backlinks]]></category>
		<category><![CDATA[natural search]]></category>

		<guid isPermaLink="false">http://searchenginemarketing.net/?p=30</guid>
		<description><![CDATA[&#8220;What&#8217;s the deal with building backlinks?&#8221; &#8212; said in my best Jerry Seinfeld voice. Here&#8217;s the short answer on why building backlinks makes google love you: When other sites link to you, it tells google that &#8220;The site I&#8217;m linking to, is a good site. I trust it. Consider my link to this site a [...]]]></description>
			<content:encoded><![CDATA[<p><a class="post_image_link" href="http://searchenginemarketing.net/building-backlinks-makes-google-love-you" title="Permanent link to Building Backlinks Makes Google Love You"><img class="post_image aligncenter frame" src="http://searchenginemarketing.net/wp-content/uploads/2010/10/link-building.jpg" width="321" height="258" alt="Post image for Building Backlinks Makes Google Love You" /></a>
</p><p>&#8220;What&#8217;s the deal with building backlinks?&#8221; &#8212; said in my best Jerry Seinfeld voice.</p>
<p>Here&#8217;s the short answer on why building backlinks makes google love you:</p>
<p>When other sites link to you, it tells google that &#8220;The site I&#8217;m linking to, is a good site.  I trust it. Consider my link to this site a vote for this site.&#8221;</p>
<p>It&#8217;s like a popularity contest.</p>
<p>The more links to your site, the more popular google thinks your site is.</p>
<p>That&#8217;s the short answer.</p>
<p>There are longer answers, and I&#8217;ll write more soon.</p>
<p>However, if you want to get started building backlinks for your site, then use a proper tool to help you manage the process.</p>
<p>There are a few <a href="http://searchengineoptimizationsoftware.com/category/link-building">backlink building tools</a> over at Search Engine Optimization Software.</p>
<p>However, if you want the best back-link building software, then simply get <a href="http://tryraventools.com">Raven Tools</a>.  They offer a 30 day free trial.  <a href="http://tryraventools.com">Try Raven Tools now</a>!</p>
<p>Related Posts:<br />
<a href="http://searchengineoptimizationsoftware.com/link-building/link-building-is-crucial-to-seo">Link Building is Crucial to Your SEO</a></p>
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		<title>Make Keyword Research Your Friend</title>
		<link>http://searchenginemarketing.net/how-to-do-keyword-research</link>
		<comments>http://searchenginemarketing.net/how-to-do-keyword-research#comments</comments>
		<pubDate>Fri, 08 Oct 2010 13:24:01 +0000</pubDate>
		<dc:creator>toddfarmer</dc:creator>
				<category><![CDATA[keyword research]]></category>
		<category><![CDATA[natural search]]></category>

		<guid isPermaLink="false">http://searchenginemarketing.net/?p=24</guid>
		<description><![CDATA[Have you ever felt that it&#8217;s too complicated to do proper keyword research to improve your search engine rankings? There are so many different resources, tips, tricks, strategies, and tactics for keyword research that it may feel overwhelming. Don&#8217;t let keyword research be so hard! So &#8211; How do you do keyword research? Well, remember [...]]]></description>
			<content:encoded><![CDATA[<p><a class="post_image_link" href="http://searchenginemarketing.net/how-to-do-keyword-research" title="Permanent link to Make Keyword Research Your Friend"><img class="post_image aligncenter frame" src="http://searchenginemarketing.net/wp-content/uploads/2010/10/keyword-research.png" width="501" height="454" alt="Post image for Make Keyword Research Your Friend" /></a>
</p><p>Have you ever felt that it&#8217;s too complicated to do proper keyword research to improve your search engine rankings?</p>
<p>There are so many different resources, tips, tricks, strategies, and tactics for keyword research that it may feel overwhelming.</p>
<p>Don&#8217;t let keyword research be so hard!</p>
<p>So &#8211; How do you do <a href="http://searchenginemarketing.net/keyword-research">keyword research</a>?</p>
<p>Well, remember the basics:<br />
1) Start with what you know.<br />
Don&#8217;t underestimate that knowledge that you already have.<br />
If you&#8217;ve been in an industry or business for a while, then you inherently know what people search for in order to find businesses, or websites like yours.<br />
So, start there.<br />
Build your site based on what you know.</p>
<p>2) Build out keyword lists based on research.<br />
Remember how we said in step 1 to not underestimate what you know know?  Well, don&#8217;t OVER estimate what you know either.<br />
You may be so immersed in a business or industry, that you become blind for keywords that people are REALLY looking for.<br />
So, use keyword research to round out your keyword strategy.</p>
<p>3) Use free tools.<br />
You don&#8217;t have to pay for keyword research tools.  Try the google keyword research tool for free.</p>
<p>4) Spend a little money on at least one great keyword research tool.<br />
Sure, you can use free tools.  But, if you want an easier, more efficient, more effective way of finding keywords, creating a keyword strategy, and implementing that strategy &#8212; then you should spend a little money on at least one of the great <a href="http://searchengineoptimizationsoftware.com">search engine optimization software tools</a> available.</p>
<p>We suggest <a href="http://tryraventools.com">Raven Tools</a>.  It simply rocks.</p>
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